Trump Changed Everything in Politics
Trump connected with the American people at a visceral level. He talked directly to them and what they cared about, which was jobs and fairness and being tired of corruption in government and high taxes and slow-to-no growth in our economy. He gave the success to the movement, This is your movement he said to us. Even with his large ego, he was smart enough to be inclusive in his message. He flat out said to people in each state, I love your state, I love you people, and we're going to win together and change things for the better. People felt his strength, AND they felt his love for them, his love for America's fundamental values, and they got a very clear sense that he felt their pain also. Even though he is a billionaire, the blue collar guy knew that Donald at least knew what was wrong, how he felt, what he was thinking, and he went out and voted for him. The other candidate never really ever mentioned it. She didn't connect. She had massive corruption problems and she didn't see herself as one of the people at all. Her arrogance was so big that she didn't even visit Minnesota once during the campaign. Not ONCE. She was arrogant and lazy, and she lost Michigan, Pennsylvania, and Minnesota to Trump, who had the courage to go there and talk to the people and speak the truth to them.
Trump used social media, much like Kennedy used the new media at the time, Television, in order to win. Having command of the new media - twitter and such - was the ticket for Trump. With a direct pipeline to 28 million American cell phones, Trump could get his message out instantly, he can respond immediately, and he can connect instantly. No need for a press conference or do an interview on TV. Why should he let those liberal sharks try to spin his message or hijack him with some stupid question? His direct connection to my cell phone and my email and those of some 30+ million other Americans could be the axe he is going to need to overcome any resistance to the changes and policies he wants to get through Congress. Like Reagan, who overcame his opponents by appealing directly to the American people on television where he was a master, Trump can do the same using twitter and email blasts, supplemented with an occasional television address. He can shut out the main stream media entirely if he wants to, and this is what has them going ape-shit crazy.
Trump hustled. He went to Wisconsin 10 times. Hillary visited Wisconsin, uhhh ZERO times. Arrogance. Laziness. Same thing in Michigan. Like the competitor and winner that he is, Trump observed the arrogance and laziness of his opponent and he stepped up and TOOK the Presidency from her. He became a whirling dervish of activity, hitting 4,5,6,7 cities and states in a day, over and over and over again. He was everywhere it seemed, and it was impressive. Meanwhile Hillary took days off, rested, counted on surrogates to campaign for her, and counted on her billion dollar advertising campaign to fill in for her as she mailed it in.
He also changed the dynamics of campaign financial ROI. Return on Investment. Hillary spent 1.4 billion on her campaign and got 68 million votes. Trump spent $934 million and got 65 million votes. Hillary spent $21 per vote. Trump spent $14 per vote. He spent roughly 33% less than Hillary and won 85% of the counties in the United States. Yes, the old adage of "you have to have a lot of money to win the election" is true, but Trump proved that its not just money that wins elections. It's hustle, it's the choices you make, and its connecting with the people and what they are truly feeling and going through, knowing what makes them angry as hell and what they really want and communicating it effectively. He was on message and his choice of Kelly Anne Conway as his campaign manager to take him to election day was pure genius.
Hillary had no message. Trump's message was clear and on the mark. His message was so strong, so clear, and so on target that even when the tape came out and hurt him, it didn't end his campaign, and he was able to shake it off and make a comeback. The Democrats had a chance to win if, about 8 weeks before the vote, they had swapped out Hillary for Joe Biden. They would have probably won with that ticket, but Hillary felt it was a no brainer that she would win, being a woman, a Clinton, with all the money, and with the corrupt political machine going for her. When it started to get scary, she called on the Obama's to campaign for her. This was a massive miscalculation. The whole point of Trump's campaign was that Obama had further destroyed the inner city, healthcare was a disaster, and foreign policy was a disaster. So having one of the most hated Presidents and his racist wife on the campaign trail didn't help at all. it further solidified Trumps base.
Tim Caine as a VP pick was classic Hillary. He's weak. He isn't dynamic at all. He did virtually nothing for the campaign except run around and speak spanish. He might have helped with the Latino vote, but that wasn't enough. He was seen as a lackey to Hillary, a lapdog to the Empress of Corruption and head of the Clinton Crime Syndicate. From the beginning, people that wanted strength in leadership saw him as the opposite of that. Another miscalculation and poor choice.
The New Year will start on January 20th. God Bless America and our new leader.